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Cost Per Click on Google
Is a Cost Per Click (CPC) advertising solution on Google good for my online business? YES. Imagine having 10 – 20 listings in the Yellow Pages instead of the tradition one listing / one business that the Yellow Pages give you for an obscene amount of money. For a fraction of the YP spending (The norm is 15 – 30 % of your traditional advertising allotment) our Google CPC Campaign will give you multiple key terms that you will be optimized on the Google Network. Imagine having 10 - 20 listings under key terms in the Yellow Pages. This is targeted traffic and when set up properly on the Google Network, you will see some pretty amazing results. This again is provided you have done your homework in picking the right company to do the job.
We complete against smaller SEO firms that claim to "Get You to the Top of Google" for X amount of dollars. We have initiated CPC bidding wars with these smaller, let's say less experienced marketers, and scared them almost straight to MSN by outclassing their online positions with "The doing it right principle" on the Google Network. When Google owns over 83 % market share of online traffic, it is good to play with this 144.2 Billion dollar empire called Google properly.
Golden Rules for CPC :
- Never allow an Adwords to run itself
- Never make too many changes at one time
- Never let Google run your budget
- Never let Google decide what is best for you
- Always allow time for changes to take effect
- Always work in intervals of seven days
- Always keep control
- A neglected Adwords account is a dangerous Adwords account





